Key Points McDonald's is one of the world's largest fast-food companies. Its brand is ubiquitous, with customers around the world knowing what to expect from the burger maker. While McDonald's isn't fine dining, its reasonable prices and accessibility have made it a staple in many consumers' diets. 10 stocks we like better than McDonald's › When you see the so-called golden arches of a McDonald's (NYSE: MCD) sign, you know exactly what to expect. Burgers, fries, soda, milkshakes, and an apple pie lie beyond the doors of the restaurant. The reliability of its offerings has helped McDonald's thrive as a business for a very long time. And the company is on the cusp of another impressive achievement, Dividend King status.
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