Key Points Chipotle and e.l.f. are both betting that international expansion can turn existing brand loyalty into a much bigger global business. Local partners give both companies a faster, lower-risk way to enter markets they don’t know well. Chipotle looks like the steadier five-year bet, while e.l.f. offers more upside if rhode’s huge international following converts into actual sales. 10 stocks we like better than Chipotle Mexican Grill › Two well-known consumer companies spent 2026 doing something more interesting than defending their home turf. Both went looking for customers in international places they had never served, and both did it through partners rather than just doing it alone.
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