DETROIT — Ford Motor is expanding the availability of V-8 engines and lowering the starting prices of some performance models for its 2027 lineup of F-150 pickup trucks. The Detroit automaker said the changes are meant to give customers more choice and help expand sales of key models, a strategy Ford has been leaning into under CEO Jim Farley . The changes come as automakers attempt to address industrywide affordability concerns . The moves also come as some automakers — particularly the Detroit Three — have been adding more V-8 engines amid weakened emissions regulations and penalties under the Trump administration. The new pricing doesn't mean the trucks are cheap.
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