Kroger Pulls Red Bull From Shelves As Grocery Prices Rise

(RTTNews) - Kroger Co (KR) has removed Red Bull energy drinks from its shelves across the Tri-State region and nationally, while some stores have also reduced their selection of Boar's Head deli products, as grocery prices continue to rise and consumers increasingly seek lower-cost alternatives. The changes have sparked discussion among shoppers, with analysts suggesting that pricing negotiations may be behind some of the product reductions. University of Cincinnati grocery price analyst Ben Brennan said consumers are increasingly shifting from name-brand products such as Boar's Head to store-brand and value-oriented alternatives.