Veytics Intelligence
2026-09-23 · Yahoo

Can Disney's International Streaming Expansion Challenge NFLX & AMZN?

The Walt Disney Company DIS is strengthening its international streaming business, creating a potential path to challenge Netflix NFLX and Amazon AMZN through local content, improved engagement and a broader Disney+ ecosystem. Disney's early international programming results are encouraging, with Rivals Season 2 becoming the biggest EMEA original premiere in the U.K. and Ireland, while The Perfect Crown became the most-watched Korean premiere on Disney+ globally. Dear Killer Nannies was the most-viewed LATAM original premiere globally on Disney+ over the past year. Disney plans to roughly triple its local original series over the next three years to drive new international users and reduce churn.

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