Muse and other AI Agents will be a nightmare for friction as a business model

The most striking analysis to come from the debut of new consumer-focused AI agents isn't about what they can accomplish right now, which is impressive enough. Rather, it's all the different ways they might profoundly alter consumer behavior. Take banking. As Apollo chief economist Torsten Sløk wrote in a blog post on Sunday, AI agents such as Meta's Muse (META) could redirect household cash, which is typically stored in tepid checking accounts, into other accounts that pay upwards of 5%. (Disclosure: Yahoo is a portfolio company of funds managed by affiliates of Apollo Global Management.