Grocery Outlet (GO) Stock Trades Up, Here Is Why What Happened? Shares of discount grocery store chain Grocery Outlet (NASDAQ:GO) jumped 2.9% in the morning session after BofA Securities upgraded the company to Buy from Neutral and raised its price target to $15 from $12.50. BofA Securities analyst Robert Ohmes upgraded the rating to Buy from Neutral and raised his price target to $15 from $12.50, implying approximately 37% upside, Ohmes wrote in a note to clients, according to StreetInsider and Investing.com. Ohmes pointed to an improving risk-reward profile driven by better access to attractively priced opportunistic merchandise and newly launched in-store price parity on third-party delivery platforms including DoorDash, Uber Eats, and Instacart.
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