Veytics Intelligence
2026-10-01 · Yahoo

Apple's smart hub shows its new view of the tech consumer — and its ambition

When just about every tech company is scrambling to come out with new AI-infused hardware, pushing beyond traditional screens, Apple is jumping into an existing product category, but putting on its own spin. Cupertino is revitalizing its home lineup and going back to what it does best: taking an ambitious view of its grip on customers by cementing new daily habits. Apple plans to enter the smart-home market on Oct. 13, unveiling a new smart hub with a roughly 6-inch square display, Bloomberg reports. The device can recognize who is approaching it; provide personalized answers; and work as a home dashboard for temperature, locks, music, and video calls.

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