Walmart goes on offense to win the subscription space, offering new bundle for one price

As many Americans say they're strapped by subscription fatigue, Walmart is looking to make its offerings more enticing by combining Walmart+ and Sam's Club Plus for $120 a year, plus tax. The all-in-one offering announced Tuesday is only available annually, with no monthly option or trial. If you were to purchase each offer separately, Walmart+ costs $98 plus tax per year, or $12.95 plus tax per month, and its wholesale membership, Sam's Club Plus, costs $120 a year. A basic club membership runs $60. Walmart (WMT) posted its slowest US same-store sales growth last quarter since Q4 of 2020, at 2.6%. Now the retailer is hoping it can recapture share it may have lost to others like Target (TGT), Amazon (AMZN), Costco (COST), and BJ's (BJ).