Veytics Intelligence
2026-10-20 · Yahoo

The non-gamer CEO racing to save Microsoft’s Xbox

Asha Sharma returns from one of her walking meetings around Microsoft's sprawling campus in Redmond, Wash., to her relatively new office in the Xbox building, reached via a 1,100-foot-long bridge from the main offices. It's a brisk early September afternoon, and Sharma is wading through the next series of changes she'll make at the legacy gaming business. There are more layoffs to complete and more studios to consolidate. Much is still new for Sharma, the 38-year-old executive whom Microsoft CEO Satya Nadella in February put in charge of turning around one of entertainment's biggest brands.

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