Shopify SHOP shares have surged 55.6% in the past three months, outperforming the broader Zacks Computer and Technology sector's return of 4.9%. This outperformance reflects strong investor enthusiasm surrounding its accelerating e-commerce growth, expanding artificial intelligence (AI) capabilities, increasing payments penetration and improving profitability. The company's prospects are expected to benefit from AI-driven commerce, strong merchant engagement and an expanding international footprint. So, what should investors do with the stock? Let's find out. SHOP's Growing AI Prowess to Steer Off Competition Shopify is facing stiff competition from the likes of Amazon AMZN, Wix.com WIX and Commerce.com CMRC.
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