BBB NATIONAL PROGRAMS Following a reopened inquiry, BBB National Programs' National Advertising Division recommended that Oral Essentials, Inc. (OEI) discontinue its "30 minutes to whiter teeth" claim for Lumineux Whitening Strips. New York, NY, Oct. 22, 2026 (GLOBE NEWSWIRE) -- Following a reopened inquiry, BBB National Programs' National Advertising Division recommended that Oral Essentials, Inc. (OEI) discontinue its "30 minutes to whiter teeth" claim for Lumineux Whitening Strips.
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