Attain enhances the power of purchase data across Amazon Ads DVA+ with direct audience integration

Attain Expanded partnership enables advertisers to natively build and activate audiences based on Attain's real-world buying behavior NEW YORK, Nov. 04, 2026 (GLOBE NEWSWIRE) -- Attain, today announced an integration with Amazon Ads DVA+ that enables native activation of Attain's purchase-based audiences. The result is a direct path for advertisers to reach high-intent consumers across the full range of inventory of Amazon Ads DVA+. The announcement marks the next chapter in Attain and Amazon's partnership. In 2025, Attain became one of the first automated offline sales lift measurement partners of the former Amazon DSP- giving advertisers greater visibility into sales outcomes beyond Amazon's retail footprint.