Veytics Intelligence
2026-11-09 · Aljazeera

A joke or test? Why Trump floated UFC’s Dana White as his press secretary

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For a brief period over the weekend, it looked like United States President Donald Trump had zeroed in on a new White House press secretary: Dana White. A stocky former fighter with a shaved head and a penchant for wearing black, White currently serves as the chief executive of Ultimate Fighting Championship (UFC), a mixed martial arts company that counts Trump among its fans. But on Sunday night, after hours of speculation, Trump put an end to the rumours he himself started. “I was only kidding. But Dana loves the idea,” Trump said from an airport tarmac in West Palm Beach, Florida. “And there’s only one Dana. He’s great.” Just a day earlier, Trump had posted a message to his Truth Social platform, purporting to offer White the press secretary job.

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