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Amazon's (AMZN [https://seekingalpha.com/symbol/AMZN]) World Product Graph is a secretive internal initiative aimed at centralizing global product data into a single repository, including gathering specifications, release dates, colorways, and reviews for items the e-commerce giant does not even sell. "Amazon cannot be the go-destination for every shopping mission if customers must leave to research product relationships on Google, brand websites, and review sites," according to an internal Amazon (AMZN [https://seekingalpha.com/symbol/AMZN]) document spotted by Reuters. "These answers exist, but the only way to find them has been to leave Amazon for painstaking research on brand websites, third-party review sites, and tech forums.
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